July 22, 2025 – Dubai, UAE: Chery UAE, in partnership with AWR Group, has reaffirmed its unwavering commitment to driver and passenger safety with the exceptional performance of the Chery TIGGO 9 in recent Euro NCAP-standard crash testing. The results underscore the brand’s philosophy that safety is a fundamental promise not just another feature.
In a full-frontal rigid barrier crash test conducted at Chery’s state-of-the-art safety lab in China, the TIGGO9 impacted a solid wall at 50 km/h, simulating one of the most severe real-world accident scenarios. The outcome: flawless structural integrity, no deformation of the A-pillar or door areas, and full deployment of the restraint system, including airbags and seatbelts. Both front and rear crash test dummies showed no critical injuries, attesting to the vehicle’s superior occupant protection systems.
TIGGO9’s performance is not limited to frontal collisions. It has previously undergone and passed Euro NCAP’s mobile progressive deformable barrier (MPDB) and side mobile deformable barrier tests at 50 and 60 km/h respectively. These tests mirror complex crash conditions from varying angles, and Chery’s flagship SUV excelled in all, solidifying its five-star safety standing.
This safety record is underpinned by cutting-edge engineering. The TIGGO9 is built with a “cage-style energy-absorbing space capsule” design, utilizing high-strength steel in 85% of its body, including 21% hot-formed steel with a tensile strength of 1300 MPa. An ultra-wide 1500mm front crash beam covers 78% of the vehicle’s width, supported by three high-efficiency crash boxes. These enhancements ensure remarkable energy absorption and structural resilience under impact.
Zaher Sabbagh, Director of Chery UAE, commented: “At Chery, safety is a core design principle. We invest in engineering excellence and next-generation safety technologies not just to meet global standards, but to exceed them. These crash test results reaffirm our belief that safety should be the most luxurious feature in any vehicle.”
Additionally, Chery has introduced industry-leading innovations such as a collision-induced subframe detachment system, allowing greater absorption space during accidents, and a bamboo-joint-inspired energy structure within the side protection system. The result is a seamless fusion of rigidity, flexibility, and smart energy dispersion throughout the chassis.
Chery’s forward-thinking approach is also evident in its integration of new energy vehicle (NEV) safety protocols. In the TIGGO9, the battery management system cuts off power instantly upon impact, avoiding any risk of leakage, smoke, or fire, reinforcing the brand’s vision for safe, intelligent electrification.
Most recently, the TIGGO 9 was subjected to the ultimate crash test in Dubai, as Chery UAE invited media professionals and influencers to attempt to break through its chassis with heavy-duty drills, in vain, proving once more the car’s resilience.
As the automotive landscape continues to evolve rapidly, Chery continues to lead with integrity and innovation, ensuring that every model leaving its production lines is engineered to protect, inspire, and perform.
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About Chery
Since its establishment in 1997, Chery has adhered to technology-driven development, with its overarching vision of building an auto brand with international competitiveness and influence. Relying on the continuous pursuit of technological innovation, Chery stands as the first Chinese passenger car company to export complete vehicles, CKD parts, engines, manufacturing technology and equipment to the global market.
Through implementing product, localization, and talent strategies, the brand now covers more than 80 countries and regions with over 13 million users, ranking first in exports of Chinese brand passenger cars for 21 consecutive years. Chery also became the best Chinese global brand builder in cars and ranked 14th on the global list,according to the 2023 Chinese Global Brand Builders Top 50.
In 2023, Chery partnered with AWRostamani Group (AWR), a leading business conglomerate with over 70 years of excellence in the UAE. This partnership combines Chery’s global brand presence and commitment to green technological advancements with AWR’s legacy of customer satisfaction and market expertise.
For further information, please visit www.cheryuae.com or call Toll Free 800-CHERY (800-24379).
