- 47% of small businesses in the country have experienced a cyberattack
- Top five cyber threats to SMEs in the UAE include malware, digital skimming, hacking, phishing and ransomware
- The survey notes that small businesses are actively seeking partners and solutions to bridge knowledge gaps and fortify defenses
Dubai, UAE; 23 April 2025: Readiness to tackle cyber threats has never been more critical to building a secure and resilient digital future for small businesses, according to Mastercard’s latest research on cybersecurity risks facing SMEs. The study was conducted across five countries worldwide among more than 5,000 small and medium business owners, including over 1,000 in the UAE.
Globally, the research has found that 46% of the SMEs surveyed have witnessed at least one cyberattack since their inception. Hacking and malware rank jointly as the most common forms of attack suffered by small businesses at 32% each, with phishing a close second at 31%.
Eighty percent of SMEs that have experienced an attack have had to spend time rebuilding trust with clients and partners after the event, and nearly one in five have had to file for bankruptcy (18%) or close their business (17%).
Around 80% of the respondents find effective cybersecurity critical to their operations, and 62% agree that when it comes to their business’s budget, cybersecurity is a top priority. Meanwhile, four in five believe they need a solution that keeps their business safe without requiring them to be a cybersecurity expert.
“SMEs are the backbone of the economy, yet their size often makes them more vulnerable to cyberattacks. The proliferation of digital interactions is making it easier for cybercriminals to derail the efforts of these businesses. The impact of the intrusion can be debilitating to the productivity and reputation of small businesses and cause significant financial strain. By partnering with trusted cybersecurity experts and implementing effective solutions like the ones offered by Mastercard, SMEs can focus on what they do best – running their business,” said Gina Petersen-Skyrme, SVP, Country Manager, UAE & Oman, Mastercard.
The UAE’s SME cybersecurity landscape
The study notes that 47% of the SMEs surveyed in the UAE have witnessed a cyberattack. In line with global trends, malware is the most prevalent form of attack at 32%, closely followed by four others – digital skimming, hacking, phishing and ransomware at 31% each. The UAE is the only country participating in the research that has digital skimming among the top threats.
Seventy-seven percent of the UAE SMEs that have experienced a cyberattack have had to invest time in rebuilding trust with customers and partners, while a quarter have had to file for bankruptcy, and 19% have had to close their business.
Effective cybersecurity is critical for 78% of the UAE respondents, and 57% consider it a top priority when it comes to their business’s budget.
Mastercard’s commitment to supporting SME cybersecurity
As part of its commitment to helping SMEs reap the benefits of the digital economy, Mastercard harnesses the power of productive partnerships and advanced technology to assist small businesses in securing every transaction.
Mastercard Trust Center helps business owners, wherever they are on their cybersecurity journey, defend their critical assets and reputation through online access to trusted cybersecurity research, education, resources and tools.
This February saw the launch of the Mastercard Business Builder program that offers debit and credit cards for creators and SMEs, powered by enterprise-grade security technology by the company’s cybersecurity partner Cyvatar. In addition, it opens access to a full suite to cyber tools and resources, including Mastercard’s newly introduced Small Business AI solution.
The company’s Digital Doors program supports SMEs in setting up shop online, growing and managing their business, accepting digital payments and safeguarding their online presence.
Through its new collaboration with VikingCloud, Mastercard brings risk-scoring and cybersecurity remediation capabilities to millions of small businesses worldwide. Meanwhile, the company extends complimentary ID theft protection to SME cardholders, providing monitoring, alerts and resolution services. Other innovative solutions include My Cyber Risk, powered by Mastercard RiskRecon, a vulnerability scanner that enables small businesses to pinpoint, prioritize and act on cybersecurity threats to their websites or apps.
The company also works to make cybersecurity accessible and understandable for SMEs through its partnerships with the Global Cyber Alliance (GCA) and the Cyber Readiness Institute (CRI).
Mastercard’s survey sends a clear message that in an era of constantly evolving cyber threats that have the potential to cause significant organizational damage and emotional strain, SMEs are feeling the pressure. Small businesses worldwide realize the urgent need to stay ahead of evolving cyber threats, and are actively seeking partners and solutions to bridge knowledge gaps and fortify their defenses. The company remains committed to fostering an inclusive digital future where SMEs can reach their full potential as key drivers of economic progress.
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