Dubai, United Arab Emirates – October 10, 2025 – Saudi organisations are investing heavily in artificial intelligence (AI) and achieving results that position the Kingdom among one of the most advanced markets in the world, according to a new survey by Riverbed, the leader in AIOps for observability. Revealed ahead of the company’s participation at GITEX GLOBAL 2025, the Riverbed study The Future of IT Operations in the AI Era unveils that Saudi organisations have increased overall AI investments by approximately 160% year-on-year. Impressively, more than a quarter (26%) of Saudi enterprises invested over US$50 million in AI initiatives last year, compared with an average of 18% across the other markets surveyed.*
Moueen Zahreddine, Senior Regional Director, – GCC, at Riverbed
This strong momentum is translating into measurable outcomes. The survey found that 36% of Saudi organisations are fully prepared to implement their AI strategy today, with 78% expecting to reach full readiness within the next three years, a timeline aligned with Vision 2030. More than half (55%) of the respondents said the return on investment from their AIOps projects had already exceeded expectations and an additional 38% cite they have met their original goals.
Behind this success lies a growing focus on data management and accessibility. Almost two-thirds (63%) of Saudi organisations are developing data strategies to support AI across the enterprise. The clear popularity of cloud services reflects the success of the Kingdom’s digital transformation agenda and its ability to attract investment from global hyperscalers such as Microsoft, AWS, Google, and Oracle, who have poured billions into establishing world-class cloud data centres in the country. Currently, AI-related data is held in public cloud environments (31%), on-premises data centres (27%), and private clouds (25%). However, this reliance on private and on-prem environments is expected to decline over the next three years as more organisations move processing to the edge (across branch offices, logistics hubs, and factories) enabling faster and more intelligent operations.
With AI implementation accelerating, visibility and performance management are becoming critical to success. Saudi organisations currently use an average of 13 observability tools supplied by nine different vendors, but 98% are now consolidating these to simplify IT operations and strengthen system performance. Nearly all respondents (95%) agreed that adopting a unified observability platform would help teams identify and resolve operational issues more efficiently. And improving productivity was cited as a higher priority than cost reduction, signalling a focus on performance-led transformation.
The report also highlights how unified communications (UC) tools are central to operations, as IT leaders now spend nearly half (45%) of their work week using UC tools and applications. With 17% of IT help desk tickets related to UC systems and each ticket taking an average of 40 minutes to resolve, businesses are increasingly turning to advanced monitoring solutions. Saudi organisations are also embracing open standards to enhance monitoring and automation. OpenTelemetry is gaining particular traction: 39% of Saudi organisations have already mandated its use, and a further 54% plan to do so within two years. Almost all respondents (98%) agreed that OpenTelemetry is a vital step towards achieving AI-driven automation, while 95% said standardising data across applications, infrastructure, and user experience is critical to their observability strategy.
“Saudi Arabia is one of the most exciting AI markets in the world right now, with bold government-led initiatives and record levels of investment setting the stage for rapid transformation,” said Moueen Zahreddine, Senior Regional Director – GCC, at Riverbed. “However, to fully capitalise on the momentum of AI, enterprises must overcome the challenge of executing and scaling AI projects across the organisation. At Riverbed, we’re helping out customers do exactly that – implementing practical AI solutions as part of an enterprise-wise strategy to enhance digital experiences, improve IT operations, and realize the full potential of AI. At GITEX, we look forward to engaging directly with business and technology leaders to help them accelerate their AI journeys.”
The Riverbed study underscores how Saudi Arabia is moving decisively from experimentation to execution in AI, combining ambitious investment with strategic maturity. As the Kingdom continues its digital transformation journey under Vision 2030, it is setting a new benchmark for the effective integration of AI, data, and performance management in enterprise environments.
Riverbed will participate at GITEX GLOBAL 2025 together with regional distributors StarLink and Mindware and will also have a presence on the stand of Reach Digital.
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* Note: Unless otherwise noted, all data and percentages referenced in the press release are based on a sample of 100 Saudi Arabia responses to the Riverbed Global Survey 2025: The Future of IT Operations in the AI Era. Survey respondents included business and IT leaders and technical specialists.
Methodology:
The global survey surveyed 1,200 business decision-makers, IT leaders, and technical specialists across seven countries and a range of industries, providing a comprehensive overview of how organizations are implementing AI across IT operations, including how they are addressing challenges, deploying tools, adopting standards, and devising strategies for success. The survey explored: gaps in AI adoption and strategies for success; changes in the deployment of observability tools; the current state of unified communications tools; OpenTelemetry framework adoption; and data infrastructure for AI. The research was conducted by Coleman Parkes Research in July 2025.
About Riverbed
Riverbed, the leader in AIOps for observability, helps organizations optimize their users’ experiences by leveraging AI automation for the prevention, identification, and resolution of IT issues. With over 20 years of experience in data collection and AI and machine learning, Riverbed’s open and AI-powered observability platform and solutions optimize digital experiences and greatly improves IT efficiency. Riverbed also offers industry-leading Acceleration solutions that provide fast, agile, secure acceleration of any app, over any network, to users anywhere. Together with our thousands of market-leading customers globally – including 95% of the FORTUNE 100 – we are empowering next-generation digital experiences. Learn more at riverbed.com
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About Coleman Parkes
Coleman Parkes is a full-service B2B market research agency specializing in IT/technology studies, targeting senior decision makers in SMB to large enterprises across multiple sectors globally. For more information, contact [email protected]
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