The Egyptian actress and Bahraini comedian front two individual campaign films as Experience Abu Dhabi’s GCC ambassadors, exploring attractions and making special summer memories
Abu Dhabi, UAE – 14 July 2025: Still making summer plans? Let two of the GCC region’s favourite stars help inspire your next trip. With Experience Abu Dhabi’s latest campaign, Totally Recommended, Yasmin Abdelaziz and Ahmed Sharif each take centre stage as travellers discovering Abu Dhabi, their own way.
Ahmed Sharif feature in Experience Abu Dhabi’s summer campaign
The stories of Yasmin and Ahmed come to life in two brand films that anchor Totally Recommended, the new summer campaign by Experience Abu Dhabi. The campaign captures the excitement, wonder, and unforgettable moments that make Abu Dhabi more than just a destination – it’s somewhere that feels like a home away from home.
Actress Yasmin Abdelaziz
Actress Yasmin Abdelaziz immerses herself in Emirati culture, enjoying thrilling adventures on Abu Dhabi’s Yas Island, experiencing wintry fun at Snow Abu Dhabi, and finding peaceful moments at Sheikh Zayed Grand Mosque. “Every time I thought I’d seen it all, Abu Dhabi had more to show me—something new, exciting, and unforgettable around every corner,” she said. “Summer here? Totally recommended. I’m definitely coming back, and bringing my kids next time.”
Known for his witty observations and viral video skits, Bahraini comedy star Ahmed Sharif brings his signature humour to his summer itinerary. The multi-talented content creator blended nostalgia with a wave of excitement during his action-packed visit. “Warner Bros. World Abu Dhabi took me straight back to childhood,” he said. “Surf Abu Dhabi had me feeling like an action hero. This place blends fun, adventure, warmth, and culture in a way that’s genuinely special.”
This summer, Kids Go Free across Yas Island Abu Dhabi until 30 September, making family fun easier than ever. For every paying adult, one child under the age of 12 stays, plays, and dines for free at select hotels. From Ferrari World Abu Dhabi, Yas Waterworld and Warner Bros. World™ Abu Dhabi to SeaWorld Yas Island, Abu Dhabi, every day is packed with adventure—all within easy reach.
With unbeatable offers and a vibrant lineup of kids’ camps designed to spark creativity and build unforgettable memories, Abu Dhabi is Totally Recommended for your summer escape!
Start planning your own Totally Recommended summer here: https://visitabudhabi.ae/en/campaign/summer-in-abu-dhabi
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Media Contact: Mina Kiwan on mina.kiwan@ogilvy.com or +971 55 242 6806
About Experience Abu Dhabi:
Experience Abu Dhabi is the destination brand of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), which drives the sustainable growth of Abu Dhabi’s culture and tourism sectors and its creative industries, fuelling economic progress and helping to achieve Abu Dhabi’s wider global ambitions.
By working in partnership with the organisations that define the emirate’s position as a leading international destination, DCT Abu Dhabi strives to unite the ecosystem around a shared vision of the emirate’s potential, coordinate effort and investment, deliver innovative solutions, and use the best tools, policies and systems to support the culture and tourism industries.
DCT Abu Dhabi’s vision is defined by the emirate’s people, heritage and landscape. We work to enhance Abu Dhabi’s status as a place of authenticity, innovation, and unparalleled experiences, represented by its living traditions of hospitality, pioneering initiatives and creative thought.
For more information about DCT Abu Dhabi and the destination, please visit: dct.gov.ae and visitabudhabi.ae.
