Dubai, UAE:
Union Coop has launched its October promotional campaign as part of its 44th anniversary celebrations, under the slogan “20 Millionaires in 20 Days.” The campaign offers customers the chance to win one million Tamayaz points for each campaign day, alongside a wide range of promotional offers across food and fresh products, with participation from several leading brands.
Running from 5 to 24 October, the campaign provides customers with multiple opportunities to benefit from special offers and rewards.
Mohamed Al Hashemi, CEO of Union Coop, said that this year’s anniversary campaign brings together promotional offers, prize draws, rewards and brand-led activities designed to deliver additional value to customers.
He explained that Union Coop’s October promotions include a wide range of offers on food and fresh products, with fresh deals available across stores and digital channels.
He added that the campaign also includes promotional boosters from participating brands, giving eligible customers additional opportunities to enter the draws when purchasing selected products.
As part of its seasonal promotional calendar, Al Hashemi also revealed preparations for a new campaign scheduled for the end of October and beginning of November, focusing on Italian cuisine. The campaign will feature a selection of Italian products and ingredients suitable for preparing popular Italian dishes, with attractive promotions and competitive prices.
He said the initiative forms part of Union Coop’s efforts to diversify its seasonal campaigns and offer products and experiences that cater to different customer tastes and occasions.
Al Hashemi concluded that Union Coop will continue to introduce varied campaigns throughout the year to provide customers with wider choice, greater value and promotional benefits.