- Enjoy free face-painting and kids’ activities.
- Receive exclusive offers from the Tree of Fortune.
- Spend AED 200 and receive a customized calligraphy gift.
- See live entertainment shows including stilt walkers and Chinese lion dancing.
- Snap a family picture at the ‘magic mirror’ photo booth.
- Play with family and friends at Board Game Corner.
Abu Dhabi, UAE – 27 January 2025: Reem Mall, the home of Snow Abu Dhabi, is celebrating Chinese New Year with a series of exciting activities that will run daily until 02 February 2025. Guests can enjoy complimentary activities the whole family will love, including kids’ arts and crafts workshops, face-painting, the magic mirror photo booth, and exclusive offers and discounts from the Tree of Fortune. Guests who spend AED 200 or more anywhere at Reem Mall from 24 Jan to 02 February, can also take home a special customized calligraphy gift.
Reem Mall’s Chinese New Year event celebrates the cultural diversity of the UAE community. Residents and visitors of all ages and nationalities are invited to come together and enjoy the festivities. The celebration features activities suitable for all ages, creating a fantastic family-friendly environment. Children can participate in creative art and craft workshops designed to spark their imagination and unleash their creativity. Meanwhile, interactive digital experiences, special offers, and unique gifts will engage older audiences.
Bruce von Kaufmann, Director of Reem Mall, commented: “This event reflects Reem Mall’s commitment to celebrating cultural diversity in Abu Dhabi and the UAE, offering experiences that blend entertainment and education for the community. Through these initiatives we aim to bring people together. We invite the Abu Dhabi community to be part of this journey and to enjoy the complimentary activities and entertainment on offer at Reem Mall.”
Tree of Fortune with Lucky Red Envelopes
Guests can receive exclusive rewards from the famous ‘Hong Bao’ Fortune Tree. Lucky red envelopes are filled with surprises, where visitors can receive special offers, discounted services, and complimentary treats from a wide array of stores like Toy Corner, Wow Beauty Salon, Linen Obsession, Sushi Library, Sfera, Women’secret and many many more!
Chinese Calligraphy
Guests who spend AED 200 or more anywhere at Reem Mall from 24 January to 02 February can take home their very own customized Chinese calligraphy gift. The calligraphy artist is available daily from 5pm to 9pm.
Free Children’s Activities & Face-Painting
Little ones can take home their creations as they enjoy arts and crafts, games, painting and other fun activities. Complimentary face-painting is also available to transform them into superheroes, jungle animals and more.
Live Performances
Shoppers will be treated to live entertainment performances to celebrate the occasion. The evening of Chinese New Year (Wednesday, 29 January) a Dragon Dance Parade will take over the mall. On Friday 31 January, Chinese stilt walkers will roam and engage with visitors, and on Saturday 01 February, Lion Dance Drummers will provide unmissable entertainment. Live performances will take place at 6pm, 7:30pm and 8:30pm.
Board Game Corner
Put your wits to the test with family and friends at Board Game Corner. From cultural games like Chinese checkers to classics like draughts and more traditional challenges, compete to become champion of your family or friends group.
Magic Mirror Photo Booth
Capture the moment at the digital photo booth, take home your printed Chinese New Year photograph and usher in the year of the snake with wealth, happiness and good fortune.
Chinese New Year at Reem Mall runs from 24 January to 02 February from 12pm to 10pm daily.
Chinese New Year Schedule at Reem Mall
Daily Activities: 24 Jan to 02 Feb, 12pm to 10pm.
Tree of Fortune: 12 pm to 10 pm
Free Face Painting: 12 pm to 10 pm
Chinese Board Games: 12 pm to 10 pm
Kids Arts & Crafts: 12 pm to 10 pm
Magic Mirror Digital Photo Opp: 12 pm to 10 pm
Customized Chinese Calligraphy: 5 pm to 9 pm
Live Entertainment
Dragon Dance Parade: 29 Jan at 6 pm, 7:30 pm & 8:30 pm.
Chinese Stilt walkers with Drummers: 31 Jan at 6 pm, 7:30 pm & 8:30 pm.
Lion Dance with Drummers: 01 Feb at 6 pm, 7:30 pm & 8:30 pm.
For more details, visit www.reemmall.com and follow @ReemMall on social media.
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About Reem Mall
Located in Abu Dhabi, Reem Mall is a $1.3 billion development, set to become a premier destination for shopping, dining, and modern entertainment. Spanning 186,000 square meters, it is one of the region’s largest shopping malls. With over 400 stores and 6,400 parking spaces, Reem Mall offers an unparalleled retail experience, attracting visitors from across the UAE and beyond.
The mall features a wide array of premium stores, including Carrefour Hypermarket, the UAE’s largest Home Centre, Zara’s latest store concept, and a state-of-the-art VOX Cinema with private screening rooms. It also houses Snow Abu Dhabi, one of the world’s largest indoor snow parks, making it a must-visit attraction for tourists.
Reem Mall also boasts exclusive retail experiences, such as the world’s only Bloomingdale’s Beauty store, Sephora, the unique Fratelli Diamanti Italian perfume boutique, and Fit & Glam Gym, exclusive to Abu Dhabi. With its prime location, world-class facilities, and unmatched shopping experience, Reem Mall is a top destination for both residents and tourists.