CENTREPOINT: SHAPING THE FUTURE OF RETAIL
CENTREPOINT’S STORE OF THE FUTURE
CONSUMERS WILL SHOP DIFFERENT
The all-new Centrepoint store boasts a wealth of features that position it as the ultimate customer-centric retail experience that brings together the best of the online and offline worlds, and where convenience is paramount. The aim is to encourage customers to “shop different” at their favorite store.
The interior design boasts a modern and fresh layout with where each concept -, Babyshop, Splash, Shoemart&Lifestyle – retains its distinctive appeal, but also blends effortlessly as part of the larger aesthetic. Fully Digitalized Open concept store fronts, Clear walkways with digital interfaces and LED screens contribute to the futuristic feel while showcasing products and providing convenience to shoppers who are seeking specific items.
Fashion zones are prominent at the front of the store, which retains an open, spacious design to draw in customers. “Hot Spots” created throughout the retail space with unique designs on various pillars across the store display the full product range within that area, as well as cross-selling merchandise from the various concepts.
Enhancing customer convenience and providing them with a seamless shopping experience were the driving force behind the conceptualization of the new store designs and features enabling faster and easier check-outs, throughself-checkouts stations, Click and collect areas where customers can easily shop online and collect their orders from the store of their choice.
The comfort of our customer has been the main consideration behind the all-new Centrepoint. Through its use of smart technology, modern design aesthetics, and leisure offerings, the aim is to attract millennial customers, while reinforcing its continuing relevance and appeal to children and families.