Dar Al Ber launches a Ramadan campaign targeting 160 Million to support those in need
Dar Al Ber Society launched a major Ramadan campaign to benefit tens of thousands of fasting and needy people in the Emirates and worldwide, aiming to collect revenue amounting to 160 Million Dirhams. This initiative is in implementation of the principles of our religion and the values of the Holy Month, and in response to state policy and the directives of the wise leadership in the charitable and humanitarian sector.
Dr. Mohammed Suhail Al Muhairi, CEO and Managing Director of Dar Al Ber Society, confirmed that the Ramadan campaign sets its sights on charitable goals and high-level humanitarian ambitions towards supporting the poor and those with limited income during the month of Ramadan, inside and outside the country. This includes many countries by providing them with food, living, and material requirements.
Segments of Beneficiaries
During a press conference organized by the Society at its headquarters on Sheikh Zayed Road in Dubai, Dr. Suhail Al Muhairi explained yesterday that the Ramadan campaign for the year 1445 AH – 2024 is under the slogan ‘O seeker of goodness, Come Forward’. It will start today, Thursday, 15th February, and will continue until the end of Ramadan and Eid al-Fitr. He stressed that the campaign is directed to support those who are fasting, the needy, the poor, orphans, the sick, widows, those in debt, and others.
Locally and externally
He explained that the Ramadan campaign includes 16 Ramadan charitable projects and initiatives, including 4 seasonal projects and initiatives. The total costs within the UAE were estimated at 5.1 Million, benefiting 366,450 individuals, compared to a cost of 4.7 Million and 579,853 beneficiaries outside the country.
A Complete Package
According to Dr. Al Muhairi, Dar Al Ber’s seasonal Ramadan projects package includes the Iftar project for the fasting, which benefits 324,000 people inside the Emirates, at a cost of 3 Million Dirhams, with 1,080,000 meals distributed to those who are fasting daily within 23 locations within the country. Those who are fasting outside the country, 281,256 benefit from it, at a cost of 1 Million 38 thousand Dirhams , and it consists of the distribution of cooked meals to those who are fasting, or a food basket, sufficient for an average of 5 people.
The package of Ramadan projects this year also includes the seasonal and annual Zakat Al-Fitr project, benefiting 7700 beneficiaries inside the country, at a cost of one Million Dirhams, and the Zakat Al-Fitr project outside the country, at 2.2 Million Dirhams, for the benefit of 267,500 beneficiaries. The Eid Al-Fitr clothing project inside the country benefits 450 families, with an average size of between 3 to 5 individuals, at a value of 150 thousand Dirhams. Eid Al-Fitr clothing outside the country benefits 25,837 beneficiaries, at 155 thousand Dirhams, and Eid clothing for orphans outside the Emirates benefits 5,260 orphans, at a cost of 1.3 Million Dirhams, and the food baskets project benefits two thousand families, providing food baskets within the country containing the main food supplies or a coupon purchase card, with a total value of one Million Dirhams.
Other Project Targets
Zakat money, at a value of 65 Million and the ‘Ramadan Basket’ 4.8 Million, building mosques 20 Million, treating patients inside the country at a cost of 10 Million, and supporting education 4 Million, at 2 Million locally and the same cost externally. The Qur’an printing project 1 Million distributed inside and outside the country and building 3 model villages outside the Emirates 10 Million, supporting orphan projects 3 Million, and supporting debtors inside the country 7 million, digging artesian wells outside the country 20 Million and projects to support productive families 4 million.
Flexibility and Creativity
Al Muhairi stated that Dar Al Ber employs creativity and flexibility in its Ramadan projects and initiatives, as it seeks to adopt and launch new ideas and qualitative initiatives towards developing charitable work and enhancing services directed to the needy and deserving in the UAE.
Cooperation and Coordination
He confirmed the distribution of Eid clothing and the ‘Ramadan Basket’, which includes essential food supplies, in preparation for the holy month, to the poor and deserving people within the Emirates and a number of countries around the world, in cooperation and coordination with its partners there. Indicating that a special Eid clothing has been allocated to the segment of orphans, who are sponsored by the Society, thanks to the charity and donations of benefactors and generous people among its clients.
Experiences and Efforts
He stressed that the Society is harnessing its energies, its work teams, its material and logistical capabilities, and its extensive humanitarian expertise, to ensure the success of the Ramadan campaign, and to present a model version this year, in hopes of reaching its community charitable goals, and to support those who are fasting, the poor, and the needy, and to meet their needs.
State Guidance
The CEO of Dar Al Ber said, “The Society works in its Ramadan campaign entirely under the guidance of the state’s policy and approach in the humanitarian charitable sector, and in accordance with the values and traditions of its people and its humanitarian charitable heritage, and adheres to the values of the UAE, which are based on tolerance, moderation, transparency, governance, and sustainability in charitable work, stressing the keenness to implement the directives of the wise leadership in promoting the values of giving and love.”
Charity Appeal
Dr. Al Muhairi appealed to philanthropists to contribute to the Ramadan campaign, to achieve its charitable and humanitarian goals, and to support the needy segments and provide for their needs, by donating through the website and smart applications of Dar Al Ber, or donating to the representatives in the shopping centers, or by visiting the branches and Customer service departments, affiliated with the Society located in the country.
If anybody would like to participate & contribute, please contact Dar Al Ber Society.