- Following days of speculation, the secret is out: seven of McDonald’s most-hyped menu items from Canada, Brazil, South Korea, Spain, the UK, Belgium and Japan have been “stolen” and found in the UAE.
- Available from July 20 for a limited time. Try the loot before it gets taken back.
Dubai, United Arab Emirates – July 17, 2026: McDonald’s UAE has successfully pulled off the ultimate inside job: A World Menu Heist. Stealing seven fan-favorite items from around the globe and sneaking them onto its menu – starting July 20 and available until they get taken back.
The motive was simple. UAE fans have spent years watching iconic McDonald’s items from around the world go viral, saving videos, sending them to the group chat, and wishing they could take a bite. But unless you’re willing to cross continents for dinner, those favorites stay overseas.
Rather than wait for the world’s most wanted menu to arrive, McDonald’s UAE simply stole it.
Sweeping through Canada, Brazil, South Korea, Spain, the UK, Belgium, and Japan, the operation targeted each country’s best-loved creation. Now, customers in the UAE can experience a world of flavor – without the jet lag.
The full loot list:
Cheddar McMelt® – from Brazil
One of McDonald’s Brazil’s most loved burger, featuring a 100% beef patty, creamy cheddar cheese sauce, signature caramelized onions served inside a whole wheat bun.
Double Bulgogi Burger – from South Korea
Two beef patties coated in McDonald’s South Korea’s favorite Bulgogi sauce, layered with a slice of cheddar cheese, creamy mayo and crisp lettuce.
Hot Honey McCrispy® – from Canada
A crispy 100% chicken breast fillet drizzled with sweet and hot honey sauce, topped with mayo sauce, shredded lettuce and crispy onion, all served on a soft potato bun.
Camembert Bites – from Spain
Four Camembert bites coated in a smoky caramelized onion-flavored breadcrumb. Crunchy on the outside, gooey cheese blend on the inside.
Sweet Curry Sauce – from the UK
The iconic sauce from the UK with sweet and sharp sauce with fruity notes and delicate spices, bringing a unique flavor twist to your favorite McDonald’s order.
Biscoff®McFlurry® – from Belgium
The delicious combination of McFlurry® soft serve ice cream mixed with Biscoff® sauce and topped with crunchy Biscoff® crumble
Sakura X Sprite® – from Japan
Inspired by Japan’s famous cherry blossom season, a refreshing mix of Sprite Zero with Sakura, served over ice.
Naturally, every good heist comes with a challenge. Through the McDonald’s App, customers can take part in an interactive heist experience by completing seven daily missions, from decoding mysterious sounds to cracking secret PIN codes, to unlock daily deals. Those who successfully complete all seven missions within a week will automatically enter a weekly raffle, where 50 winners every week will score the entire World Menu Heist lineup.
The World Menu Heist range will be available across all McDonald’s UAE restaurants and on the McDonald’s App from July 20 for a limited time.
-ENDS-
About McDonald’s UAE:
Operating in the nation since 1994, McDonald’s UAE caters to the local community across more than 200 restaurants, geographically located to service customers in many areas. McDonald’s UAE is committed through its food safety promise, to maintaining the highest quality of products served at each restaurant, and across its McCafé offering. In 2024, McDonald’s UAE was named as the first best workplace in the UAE by Great Place to Work.
McDonald’s UAE prides itself on being a local member of the community and has been committed to its role as a responsible corporate citizen since its arrival to the nation. Following an active social responsibility agenda, it is a long-standing partner of Emirates Red Crescent supporting its charitable and humanitarian initiatives.
To further contribute to the wellbeing of the communities, creating wider environmental benefits, McDonald’s UAE and Emirates Environmental Group work in tandem to spread green values and bring to life sustainable initiatives, reducing the nation’s carbon footprint. Driving this is the launch of its biodiesel initiative in July 2011, which sees 100% of McDonald’s UAE’s used cooking oil collected from restaurants and converted into 100% biodiesel, in turn powering the company’s logistics fleet. As a result, the trucks have travelled over 28 million km on 100% Biodiesel since the partnership began, saving over 26 million kg CO2e emissions.
For further information about McDonald’s UAE please visit: mcdonalds.com or contact Weber Shandwick on [email protected] or +971 4 445 42 22.